Customers in our day and age are spoiled with access to information, largely as a result of the internet — which can make the tasks of the salesman, and also the marketer, much more challenging than before.
I have written about Worrying in earlier posts, but Anxiety is a much deeper issue. Anxiety involves the physiological and psychological aspects related to the primal concept of fear, and is an inborn condition. Those who suffer from anxiety have minds that look for, and find, something to fear. They are in a perpetual […]